Per-SKU total ASIN demand (debiased monthlySold interval from the pinned calibration snapshot) vs our captured units (Haul own sales, payload-anchored 30d window), with the gap priced as a dollar range per the D4 price rule.
47.9%of the full range's P90 ($1.92M–$5.58M, 49 SKUs) sits on listings where Amazon 1P currently holds the buy box (≥50% of buy-box time). Capturing it requires winning the buy box from Amazon — a buy-box strategy, not just stock.
cal-2026-07-03-7b54d50b · own-sales anchor 2026-07-03 · computed 2026-07-03 10:54 UTC · price rule: own trailing-90d ASP → Keepa buy-box (pinned payload) → unpriced (D4) · headline universe: census census-dfea4b8a-f2a8-41ac-b3d1-0ea1dc6b3008 (2251 ASINs)| ASIN / Brand | State | Grade | Total demand (units/30d) | Captured (units/30d) | Gap (units/30d) | Gap ($/30d) | Price basis | Reconciliation |
|---|---|---|---|---|---|---|---|---|
B0CLBBDR9P Wiley Wallaby · tier B |
| ESTIMATED |
| A |
| 53–216 |
| 77 |
| 0–139 |
| $0–$1,963 |
| own ASP 90d ($14.14) |
| AGREE |
B07HL94BNB Earth Animal · tier B | ESTIMATED | B | 540–809 | 648 | 0–161 | $0–$1,918 | own ASP 90d ($11.92) | AGREE |
B0CL7QZP9K Wiley Wallaby · tier B | ESTIMATED | A | 129–424 | 159 | 0–265 | $0–$1,915 | own ASP 90d ($7.23) | AGREE |
B08XY8Y65J Heartbeat Hot Sauce Co. · tier C | ESTIMATED | A | 53–216 | 89 | 0–127 | $0–$1,899 | own ASP 90d ($14.97) | AGREE |
B0C1PXJNKD Earth Animal · tier A | ESTIMATED | B | 778–1,282 | 1,112 | 0–170 | $0–$1,861 | own ASP 90d ($10.93) | AGREE |
B09JL6ZBSK Wiley Wallaby · tier A | ESTIMATED | A | 600–816 | 687 | 0–129 | $0–$1,829 | own ASP 90d ($14.14) | AGREE |
B0C1PPJ2QY Earth Animal · tier B | ESTIMATED | A | 264–584 | 418 | 0–166 | $0–$1,806 | own ASP 90d ($10.89) | AGREE |
B00ETPQ5BA Wiley Wallaby · tier B | ESTIMATED | C | 540–809 | 582 | 0–227 | $0–$1,774 | own ASP 90d ($7.82) | DIVERGENT |
B0B39LMXX5 Heartbeat Hot Sauce Co. · tier B | ESTIMATED | A | 53–216 | 102 | 0–114 | $0–$1,712 | own ASP 90d ($15.04) | AGREE |
B07K2HV21N Urine Off · tier C | ESTIMATED | B | 79–263 | 130 | 0–133 | $0–$1,699 | own ASP 90d ($12.74) | DIVERGENT |
B0CX6N5PDS Earth Animal · tier C | ESTIMATED | A | 79–263 | 94 | 0–169 | $0–$1,678 | own ASP 90d ($9.91) | AGREE |
B07HRWRRNY Heartbeat Hot Sauce Co. · tier C | ESTIMATED | A | 53–216 | 105 | 0–111 | $0–$1,661 | own ASP 90d ($14.99) | AGREE |
B0CLBC69H1 Wiley Wallaby · tier B | ESTIMATED | A | 53–216 | 132 | 0–84 | $0–$1,652 | own ASP 90d ($19.71) | AGREE |
B09JL5XXZ8 Wiley Wallaby · tier C | ESTIMATED | A | 129–424 | 201 | 0–223 | $0–$1,567 | own ASP 90d ($7.03) | AGREE |
B01CUJY7QQ Earth Animal · tier A | ESTIMATED | A | 437–709 | 561 | 0–148 | $0–$1,547 | own ASP 90d ($10.42) | AGREE |
B0C1PG4VSX Earth Animal · tier A | ESTIMATED | B | 618–1,002 | 884 | 0–118 | $0–$1,285 | own ASP 90d ($10.89) | AGREE |
B09JL83H4V Wiley Wallaby · tier C | ESTIMATED | A | 53–216 | 71 | 0–145 | $0–$1,243 | own ASP 90d ($8.58) | AGREE |
B0CLBRY7WD Wiley Wallaby · tier C | ESTIMATED | A | 53–216 | 81 | 0–135 | $0–$1,054 | own ASP 90d ($7.82) | AGREE |
B0896NZJJL illy · tier U | ESTIMATED 1P HOLDS BUY BOX Amazon 1P held 100% of buy-box time — winning this gap needs buy-box strategy, not just stock | B | 53–216 | 0 | 53–216 | $235–$963 | Keepa buy box ($4.46) | INSUFFICIENT |
B0012ZJAJ4 Wiley Wallaby · tier C | ESTIMATED | A | 53–216 | 92 | 0–124 | $0–$950 | own ASP 90d ($7.67) | AGREE |
1587014152 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
2412184711 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
2877306945 Rocketbook | EXCLUDED — TERMINATED override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); wound down after Q4-2025 surge · no gap dollars by ruling | — | — | — | — | — | — | — |
2890760243 Rocketbook | EXCLUDED — TERMINATED override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); wound down after Q4-2025 surge · no gap dollars by ruling | — | — | — | — | — | — | — |
5568086796 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5568086911 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5570994312 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5570994314 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5574280398 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5574280399 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5574495817 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5576598971 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5742708653 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5754267702 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5758151059 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5764009400 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
5772874032 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
6929560940 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7272100792 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7275203508 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7382004140 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7387319543 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7401163397 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7404367673 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7419606696 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7570366761 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
7575553450 Wiley Wallaby · tier U | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
B0000VM3AY SureFire | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 0 | — | — | — | INSUFFICIENT |
B0002YFCDE Earth Animal · tier C | NO SIGNAL no debiased monthlySold total for this ASIN — gap is not a number | C | — | 46 | — | — | — | INSUFFICIENT |
B000634IUO TropiClean | EXCLUDED — TERMINATED override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling | — | — | — | — | — | — | — |