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Captured vs Total Demand

Per-SKU total ASIN demand (debiased monthlySold interval from the pinned calibration snapshot) vs our captured units (Haul own sales, payload-anchored 30d window), with the gap priced as a dollar range per the D4 price rule.

Headline gap — A/B grades, excl. 1P-held
$526.1K–$6.07M
per 30d, P10–P90 · 261 of 310 A/B-grade SKUs · full headline incl. 1P-held: $2.45M–$11.65M

47.9%of the full range's P90 ($1.92M–$5.58M, 49 SKUs) sits on listings where Amazon 1P currently holds the buy box (≥50% of buy-box time). Capturing it requires winning the buy box from Amazon — a buy-box strategy, not just stock.

Incl. 1P-heldExcl. 1P-held
Unverified opportunity — C bucket
$57.3K–$613.4K
per 30d, P10–P90 · 15 C-grade SKUs with a gap estimate — shown beside the headline, never mixed in
% of our GMV in C-grade SKUs
15.2%
$1.98M of $13.06M trailing-90d own GMV sits in SKUs whose demand estimate is unverified (C or no-signal)
SKU states
325 estimated
777 no-signal · 1,149 excluded (terminated brand) · 5 unpriced (unit-only, contribute $0) · 2,251 total
Snapshot cal-2026-07-03-7b54d50b · own-sales anchor 2026-07-03 · computed 2026-07-03 10:54 UTC · price rule: own trailing-90d ASP → Keepa buy-box (pinned payload) → unpriced (D4) · headline universe: census census-dfea4b8a-f2a8-41ac-b3d1-0ea1dc6b3008 (2251 ASINs)
AllA/BC bucketNo signalExcluded
ASIN / BrandStateGradeTotal demand (units/30d)Captured (units/30d)Gap (units/30d)Gap ($/30d)Price basisReconciliation
B08XZDX96G
Heartbeat Hot Sauce Co. · tier C
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C
—
14
—
—
—
INSUFFICIENT
B08Y96XPF9
The Feel Great Vitamin Company
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B08YMW66XG
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B08ZC77NQP
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZC7GTF2
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZC8CHQ2
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZC9NQW5
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZCGPJN2
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZCNZC2T
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZCSXPHG
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B08ZD163K2
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B0922M13JM
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B0922MGBGZ
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B0922NR2Z1
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B094438ZLM
Earth Animal · tier C
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—36———INSUFFICIENT
B094451Q3H
Earth Animal · tier C
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—26———INSUFFICIENT
B094DPPZWR
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B0961LXWCG
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B0961N3P7V
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B0967S3C9S
SureFire
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B097HNGY47
Snicky Snaks
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B097HNM9DY
Snicky Snaks
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B097HP5XXJ
Snicky Snaks
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B097HQH9VF
Snicky Snaks
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B097HRK55L
Cosmo's Snack Shack
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Wind-down: 720 -> 3 units yr/yr 60d; terminal inventory 0 · no gap dollars by ruling
———————
B099C48DM1
Etta Says!
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Wind-down: 10,179 -> 17 units yr/yr 60d; terminal inventory 0 · no gap dollars by ruling
———————
B09B4H1MW5
NA · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09BP7D2LG
illy · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09CLL14GG
The Feel Great Vitamin Company
EXCLUDED — TERMINATED
flow:vendor-status · company is_active=false (partner exited) · no gap dollars by ruling
———————
B09CSVFBCV
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09CT6ZS8K
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09DDKM6WZ
illy · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09FW8WPR1
Earth Animal · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09FYB6PH2
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09H3JLKL4
Earth Animal · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09H3JPR9J
Earth Animal · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09H3L8CKT
Earth Animal · tier U
NO SIGNAL
no debiased monthlySold total for this ASIN — gap is not a number
C—0———INSUFFICIENT
B09HN6QN1B
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN7N27B
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN7NBPX
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN7T75H
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN856KR
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN87TFW
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN88THQ
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN8N2Y6
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN8R1QF
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN9391Z
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN94B7T
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN9MCSC
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————
B09HN9NKMX
TropiClean
EXCLUDED — TERMINATED
override:AC ruling (W2 fix round), QA concur · Contract exit (AC-named); demand persisted while stocked, sales collapsed as inventory drained unreplenished · no gap dollars by ruling
———————

Page 32 of 46 · 2,251 SKUs · 50/page

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